CXO Communication Inc. CXO Media decided to redesign their bimonthly publication Strategic Directions so that it would feel contemporary and fresh. Strategic Directions is distributed within another publication, CIO, making it important to brand the look of the covers for immediate consumer recognition. This was done by showcasing the work of the same artist to provide continuity and enhance recognition. It was also important to create a design that was consistent, flexible, and easy to maintain for their in-house production department. The final design draws energy from bold type and blocks of color, in place of artwork.